ハロウィンに樽型屋台で都内を走り、SNSにて拡散。また都内のバーと専用サイトにて、キャンペーンを展開。　
Organized "Jameson Barrel Bar". The "Jameson Barrel Bar" was created and ran around Tokyo on Halloween in the shape of a barrel, spreading the word on social networking sites. A campaign was also launched at bars in Tokyo and on a dedicated website.